social impact, Startup

Might as well say goodbye to the word Privacy: it has no MEANING or VALUE in my prediction for IoT and of the future thru technology.


Data collection is what gave the word “Privacy” value, in the next generation the Data provides the VALUE

This article started off as a comment to an emotionally charged comment thread from the author’s, David Yuab responding this article that he wrote: “Personification”. I am so unbelievably passionate about not only this issue, but the foundation of why I should care about this issue and why it even exists!!

First off, What an amazingly well structured and sophisticated perspective on what potentially lies ahead through the Facebook platform, very interesting. I admire your strength and composure and I sympathize with you, especially in regards to the projective opposing view points that many traditional business professionals carry in today’s market so appropriately demonstrated within the comment thread above…. As a young, disruptive, female entrepreneur myself I am faced with the same, tried and true mindset that Gen X leaders tend to carry; however, that being said I respect people’s opinions and possibly more importantly the right to share their opinion… And in that same great mindset, you and I my friend then also have every right to clue them in on just how wrong they really are….

I saw this kind of powerhouse branding platform Facebook has developed and predicted long ago that one day it would essentially become a one stop shop for all things social, and the F8 event only added more confidence in that statement I made years ago. Privacy is not able to carry the same amount of “value” in 10–15yrs from not as it does today because the meaning of the word HAS to evolve once it catches up with technology.

In my opinion, if I’m talking to a person who honestly believes that Facebook is just a social trend or a place for interacting with friends and only outside of work than I feel obligated to tell them how they are not only wrong. but already losing in the game. The traditional business models focus their strategic decisions based on annual numbers, previous trends, and similiar competitive companies and plan according to what is “likely to occur”. It’s nice, and easy, and makes executives feel all warm and cozy because they’re confident on the likeliness of an outcome. Technology has grown in a disruptively fast rate and made it possible for companies like Facebook and Google to capitalize by using the technology to take advantage of the personalized, demographic, and industry based targeted marketing campaigns thru any means necessary; this is where the privacy debate lives… What should they be able to keep? What should they be able to use? Where is the line that identifies the boundaries?

These questions are the “Hot Topic” of this technology era in the same way that the IBM supercomputer came to market and everyone just had to go out and purchase and IBM computer that could access amazing things… Well my friends, the IBM supercomputer did not live forever, just like Facebook will not live forever, and just like the Gen X mindset will not live forever. It wouldn’t even matter if Google lived forever because if we really take a deeper look we’ll see that it’s not actually these companies that are invading our “privacy” rights…

Now, sit tight and look at the bigger picture here: So these company’s are just using the INFORMATION that is available to them and being a strategic, forward thinking, decision making process that puts a higher VALUE on getting into the consumer’s mouths in order to get into their wallets; which starts with the heart. Thus, creating the hype and Millennial movement of no more push selling or cold-calling to people that have ABSOLUTELY no desire to even speak with us when we could focus our time on keeping in tune with our ACTUAL customers who are known to buy our products and focus on finding the way to keep the company’s name and brand in the consumers mind and mouth: Content Relationship Driven Digital Network Marketing campaigns thru social sites like Facebook are proven to cut customer costs, and simultaneously increase customer acquisitions at an exponential growth rate (depending on product specifics of course). All from using the “INFORMATION” that is available to them… Breakdown the DNA of information and DATA is what is left… and the way that Google and Facebook have been able to utilize and re-source over 90% on the data that translates around the world is pretty intimidating.

However, people are forgetting or not attributing to their own decision making process what it’s going to be like when my kids have kids and they are born into a world where NO-ONE has EVER known what it was like to not ALWAYS have technology available to them from the palm of their hand… would you attribute that to privacy in some way? Data is created and formed in EVERY SINGLE transaction and interaction made in this knew constantly interconnected through the electrically digital, global platform that is producing such a MASS AMOUNT of data nobody seems to acknowledge it’s existance and resilance to the but what this generation gap has created is a divide in either being afraid of the data privacy invasion or pro data in favor of AI or

social impact, Startup

What is an EdTech Startup?

SoPac, Inc. is an EdTech Startup on a Mission:

Challenging the “norms” empowering people to embrace technology and implement ioT BigData capabilities into powerful forward thinking projective strategies!

Beat the advertising and marketing games by using the information against them to cut costs, save time and resources, & increase customer acquisitions exponentially!!

Value Prop is the NEW 5 P’s of Marketing

  1. Perspective
  2. Personalization
  3. Persistence
  4. Perseverance
  5. Patience

Social Presence

  • Perception is reality
  • impact, perspective,
  • presence, story,
  • relationship,
  • manifestation??

Content in presence where as your context will leave evidence of an impression ….

impact, perspective, presence, story, relationship, disruptive manifestation,

I can offer you a strategic partnership! I’m also launching which initially helps entrepreneurs to create a strategic online presence on a mass level where I outsource the work through my network!

I’m in the beta phase where I’m currently building a prototype model of me not only filling my own schedule but also networking out work to at least 25 people in ALL industries, which means I need a pool of a lot of suppliers for these kind of services. I would need a 2-3 sentence blurb and a pic describing your area of expertise to include on the website launch…

Think Angie’s list meets Uber, except intended for business professionals! Just like we use an interior designer for our homes to reflect our personalities and characteristics, social impact branding is the interior designer for your first virtual impression. Supply meets demand on a first come first serve basis; services then rated on a star scale encouraging Quick response rates and a results oriented prompt return! Meets shipping wars

Just like possession is 9/10 of the law or the classic expression of you are who you hang with applies here except your social impact is your first impression; Perception is reality!

People don’t buy what you do, they buy why you do it… “By Simon Synic

My brand that I’m launching is Social Presence SoPac in my initial product launch is social impact Branding…. No I’m pretty sure you and I both know what that means but to 80% of the general population there clueless so I like to use the analogy like this: you know how you have an interior designer to help you represent yourself through your home…One the interior designer for your social presence! Your social presence is your first impression in today’s consumer driven market, and perception is reality these days… So what is your company doing to create a social impact??

Beta - Social Users, Beta-Social Suppliers, social impact, Startup, Support, Uncategorized

Free Early Access for Social Suppliers – Sign-Up-Open

Are you ready to lead the pack with your social swagger ninja training skills teaching and guiding the unaware thru this digital transformation into the realtionship economy we’re headed into??

Reply “Yes, count me in!” to Now!

Job Search, social impact, Start-Up, Startup

Top 13 reasons applying to jobs after midnight is a horrible idea.

Straight from the perpetrator and repeat offenders mouth, here are 13 reasons you probably shouldn’t apply for jobs after midnight:

13. Just like when your looking in the rear view mirror; Thing appear much closer than they really are. There’s no reason to be applying to a VP role when clearly you are entry level, no matter what your mom says.

12. Just like how beer goggles work late night at the bar, employed goggles take effect and make hideously unsuited positions look quite appealing… which is all fine and dandy until you get called in for an interview the next morning and have absolutely no idea what they’re talking about because you’ve never coded anything before in your life.
11. You desperately hope for any response from at least one of the hundred applications you’ve sent out so you start manipulating your responses to see which category may tip the ball in your court but then the company offers you the requested position at minimum wage which you cannot live on just as you asked.
10. You start applying to jobs over 35-40 miles from home and easily can justify how driving over 100 miles round trip daily is not a bad idea but an investment into your future…. future car that is because you know there’s no way you’re beater will survive thru a winter of that.
9. You start cut, copying, and pasting mass quantities of a standard generic cover letter trying to apply to as many jobs as possible because it will obviously improve your odds.
8. You start quantifying skills you briefly touched on during a class in high school as expertise level to qualify for jobs you most certainly have no grounds to be filling let alone considered.
7. You mistakenly attache a copy of your tax return as a resume because its just one click above the only file you’ve been staring at on a daily basis for the last day, week, or even month because it is the sole document and opitome of your purpose in the workforce.
6. You start using slang terms like what up and ttyl as professional examples of your esteemed communication skills.
5. You start questioning whether or not to fill in the optional cultural questions as you begin assuming you’re not being hired is because they’re are too many Caucasians already employed there and being a white American is actually doing you a disservices so you seriously consider what checking the Hispanic box would do for your odds.
4. You start saving you’re resume as Hire.Me.Im.a.Rockstar because you want that to be the first thing they will see when downloading or opening your word doc.
3. You start applying to jobs you will absolutely hate but since it’s the only one you haven’t applied to yet might as well not leave that one out, after all you’re not one to leave someone hanging on the outs in a schoolyard pick for dodge ball.

2. You try being nonchalant and mysterious for a cryptic approach you so adamantly believe will make the HAVE to call you just to find out more when in all actuality it gets thrown out after they can’t even understand the first few lines.
1. My number 1 reason you shouldn’t apply for jobs after midnight and so epically displayed in my previous article, When Your Cover Letter Turns into a Sales Pitch, and you start trying to convince them you know and understand the purpose of the company more than the actual founder.

I hope the satire and intended humorous approach is as easily identified as I feel I am laying it on as I write this post directly after committing my number 1 reason and it is well after midnight.

social impact, Start-Up, Startup

Digital Marketing

Social media can be utilized  to significantly improve multiple areas within a business as well as exponentially grow an AUTHENTIC audience of ACTUAL targeted consumers for ANY industry.

The key for SoPac, Inc. SOCIALiMPACTBRANDING is strategizing the composition of your social media to align with the purpose of the company’s existence; telling the “WHY” Behind the “WHAT” is where our competitive difference is easily an advantage!!

Check out this video by, quite possibly the best in marketing and media today CEO of Vaynermedia in New York City, representing many of the largest Fortune 500 (Pepsi & Budweiser) Gary Vaynerchuk -TAKE NOTES!